Logica Sport is a North American distributor of specialty sporting goods. We carry selected brands such as Diadora, Biemme, Eletto and many more.
The story of Logica Sport began in 1997 as a distributor of soccer shoes, balls, and all other soccer accessories. As our increased visibility and strength as a distributor continued to grow over the years, it allowed us to expand our business focus in specialization of sports product distribution, to include another sport such as cycling. Acquiring Biemme Sport , known for its state of the art sublimation articles in soccer as well as its high-end cycling apparel, allowed Logica Sport to put its mark on the map of Canadian sports specialist distributors. As the market continued to change in demands, Logica Sport's first mover instincts continued to flourish and in 2002 we began distributing Eletto Sport to fulfill the need for soccer footwear, balls, uniforms, etc. for all levels of demand. Several years later, the well known Italian sports brand giant, Diadora, signed a contract with Logica Sport to be its Canadian distributor for its cycling footwear. In the same year, Sells Goalkeeper Products, a well known brand and market leader in soccer goalkeeper gloves and apparel contacted Logica Sport to be its exclusive distributor for Canada. One year later, through our successful strategic plan to grow the market share for Diadora Cycling shoes in Canada, Logica Sport was given the complete Diadora Soccer collection to distribute in Canada. In order to expand its presence in the cycling industry, Logica Sport began to distribute Veloflex (in 2009) to support the demand for professional tires followed by Stella Azzurra in 2010. Logica Sport continues to expand its product lines in order to better serve the (North American) market.
Logica Sport is committed to being a one stop shop for all retailers looking for specialty sporting good products. We offer selected brands that will offer innovation, technology and performance based products to answer to the market needs. We believe in hard work, customer service excellence and understanding the needs of the different individuals.
1997 - ValSport
1999 - Biemme Sport
2002 - Eletto Sport
2002 - Garman
2007 - Sells
2009 - Diadora Cycling
2009 - Diadora Soccer
2009 - Stella Azzurra
2009 - Veloflex
2011 - Enervit
2015 - Apis
2015 - De Rosa
2015 - Diadora Running
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